How the difference between season and seasonality affects inventory management
For retailers, it’s crucial to differentiate between products available only in a specific season, such as wool sweaters or winter tires, and products characterized by seasonality – available all year round but with distinct sales peaks.
Why accurate forecasting is key for seasonal products
Accurate forecasting based on historical data and trend analysis helps in properly preparing inventory before the sales season, allowing for better price negotiations and avoiding last-minute orders.
How understanding seasonality influences purchasing strategies and deliveries
Seasonality analysis, for example, in the case of ice cream, where sales peak primarily in summer but not exclusively, helps retailers prepare for the demand surge, optimizing purchasing processes and goods deliveries to maximize profits and customer satisfaction.